Farm Based Foodie

Farm-Based Foodie Branding
 

As seen on The View, Farm Based Foodie is a garden-to-table wellness company offering luxury DIY goods & services to help clients start gardening so they can grow from there.

Read on below ⇣

Farm-Based Foodie x Infinite™ Design Studio
Signage we designed for the Farm-Based Foodie brand

L.Be, the creative behind the Farm Based Foodie brand, reached out to strategize and emphasize key elements of branding into a retail experience which would soon be opening in The General Store Co-op, a local staple for all things earth-friendly.

 

After assessing her product line and goals, we workshopped ideas and landed on hang tag designs that could brand large to mid-size items (t-shirts + totes) under ‘ecomerch’ and (house trees) under her witty titling, ‘growceries’.

We branded wordmarks & illustrations for these two key categories that

synced into the existing brand identity

Sell-Point Icons on back of hang tags
 

From sell-point icons,

to product signage to diamond-shaped stickers (for branding small products), we designed layouts that allowed the Farm Based Foodie brand to shine in all its glory with memorability and impact to each and every shopper.

 

Product Signage

 

Farm Based Foodie is a garden-to-table wellness company. We offer luxury DIY goods and services to help you start gardening— and grow from there. We have been featured on ABC's The View, Modern Farmer, and RealSimple.

Visit the Site →

 

Strategy
Collateral
Layout Design

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